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Targeted advertising

Targeted advertising and promotion in social media networks includes advertising campaigns and   work with bloggers and opinion leaders in the social networks VKontakte, Facebook, Odnoklassniki and Instagram.

Service composition

All advertising campaigns are carried out taking into account the requirements for ensuring high efficiency of spending the advertising budget and fulfilling the main KPIs that are negotiated at the start. As part of the commission, both one-time work on setting up a campaign and regular ones are carried out:

One-time work

  1. Campaign preparation: installation and initial configuration of analytics and retargeting counters, generation of UTM tags, and others.

  2. Definition of the target audience.

  3. Segmentation.

  4. Collection of segments.

  5. Launch of an advertising campaign.

  6. Tracking and auditing.

  7. Analysis and evaluation of effectiveness.

Regular work

  1. Campaign optimization, focusing on the cost of the target action (joining the community, action on the site).

  2. Monthly reporting.

  3. Introducing new ads to improve performance.

  4. Finding and adding new segments of the target audience to reduce the cost of the target action and increase the reach of the campaign.

Benefits of social media advertising networks

  1. The ability to fine-tune both the ads themselves and the audience for which this ad will be displayed.

  2. Advertise not only the site, but also the community itself on the social network, video, products.

  3. Cover a large percentage of the audience to inform about promotions, discounts and company events.

You can order targeted advertising from our partners - the best companies in Russia according to Runet ratings (TOP-10 of the best Internet agencies in Russia)!!! You can get more detailed information by clicking on the links in the "Partners" section, as well as by calling 8-800-222-07-17.

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